Hi Ale! Ok, first of all I would have loved to see a presentation so I could understood you better, but I understand sometimes that's not possible. I like your idea of the logo with the orange and green flower. Though I would prefere some other colors for an ice.cream. Aboy your promotional mix, you mentioned free sampling, flyeres, posters, promotion of 2x1, and also magazines, newspapers and brochures. I really think that's a big promotional mix for a product that's is going to be launched. You might want to check your marketing budget, your advertising goals and your target market. Perhaps you do not need that much!
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Join date : 2011-08-18
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